Pinocchio 'Ha-eun' Forms Team with 'Hwang Ji-hyuk', Winner of 'SIT ON THE MONEY' Once Again
Not as an Actress, But as a Singer. 'Ha-eun' Appears on Infinite Challenge
The Love Call from All Members of Infinite Challenge for 'Nae Unmyeong' from Star On Dang, Sung by Han Yuhwa
'A Stage That Will Be Talked About for a Long Time': Ha-eun's Aspirations Revealed in Front of Star Singers
Articles covering Ha-eun’s appearance on the Infinite Challenge Song Festival.
Most of the articles focused on the fact that this was Ha-eun's first broadcast as a singer, not an actress.
Although Ha-eun still had a strong image as an actress, there were definitely some skeptical views about her appearing as a singer. After all, the other guests were well-known singers—no questions about it.
However, a few months ago, the 10th album of Doublely, which had dominated the music charts for a while, was re-highlighted, particularly for the three tracks, including the title track Tunnel, which Ha-eun had featured on.
More importantly, the actress who had once portrayed the young Han Yuhwa in Star From the Stars was now singing the OST of the show, and it became quite a topic of discussion.
ㄴ Yeah, I feel it too.
ㄴ Something about the emotional tone? It feels more alive here.
ㄴ Definitely more heart-wrenching than the original.
In the end, there was no controversy, not even a hint of it.
The label of being cast due to Lee Jun’s connections was also not applied.
It was a situation where Ha-eun had proven herself with sheer talent. She had been fully recognized as someone who deserved the spotlight at the Infinite Challenge Song Festival.
But, the spotlight wasn’t just on Ha-eun as the singer Pinocchio.
“Now even my sins are yours, Kyle. Regret it until the day I die.”
A video showcasing Ha-eun for the Infinite Challenge audience.
Originally, it should have been a reaction video shot directly by Lee Jun and Lee Geon-yeol during Ha-eun’s performance, but due to unavoidable reasons, it was replaced by an official video on the Narae High School YouTube channel, and it had an unexpected impact.
ㄴ You need to see it in person for the real experience.
ㄴ It’s already over, how can I see it now?
ㄴ Probably not, since it was for a high school festival, no re-runs.
Strictly speaking, Ha-eun’s Falling Together video aired for less than a minute.
Yet, despite the brief moment, the odd emotional tone conveyed in that instant caused the views on the official Narae High School YouTube channel to skyrocket.
Especially, the video where only Ha-eun’s highlights were clipped and edited even made it onto the trending videos list for a brief moment.
Meanwhile, as old content that had already been publicly revealed was being actively revisited...
The first thing that caught people's attention was Ha-eun walking out of what looked like a study room.
Her steps weren’t too fast or slow, as they headed toward a large bedroom.
Her casual look exuded a calm yet comfortable vibe.
Not long after, Ha-eun was sitting on the edge of a new Sears bed. She blinked once, slowly, and then her head tilted slightly as her hands gently settled onto the bed, revealing a glimpse of her elegant shoulder between her white sweater’s stretched fabric.
The camera captured her languidly staring into the lens, only to gradually soften her gaze, transitioning to a slow dive into the cozy blankets.
And then, once again, Ha-eun’s eyelids slowly began to close.
Soon after, she turned onto her side comfortably, her signature calm voice playing.
“Live comfortably. Sears bed.”
The five words, Sears bed, were etched into the viewers’ minds—calmly but distinctly.
The lingering noble aura from the ad stayed with them for quite some time.
Maybe that’s why...
ㄴ She looks totally different, so beautiful.
ㄴ You must not have seen the last episode of Gu Gadal, huh?
Of course, not only was there interest in Ha-eun’s Sears bed ad itself, but the interest in the bed Ha-eun was advertising surged rapidly.
Additionally,
“Don’t you get tired waking up early for school? Back in my days, waking up in the morning was the hardest.”
“Honestly, I used to feel tired before I changed my bed. But after changing it, I really feel much better.”
After Ha-eun herself mentioned the Sears bed in a conversation, a more significant shift began.
Because of her "model student" image, families with exam-taking children flooded with inquiries, literally.
Thus, Ha-eun's brand was completely solidified.
From the seed planted during 2 Days and 1 Night, it was fully realized with this Sears ad, establishing Ha-eun’s ‘lady’ image.
“I think I need to pass on the additional schedule to the factory side. There are already so many orders coming in...”
The sales growth that Sears experienced far exceeded their expectations.
Many people, simply because the bed was used by Ha-eun, were driven to purchase it.
“The ruler of this fall is Sears. The huge branding impact of ‘Ha-eun’”
“The bed model Ha-eun advertised sold out. Delivery now takes over a month.”
“Sears store buzzing before the Chuseok holiday, securing its spot as the number one furniture brand this fall.”
‘...It must be going well, right?’
Articles about Sears' rapid rise in sales had Ha-eun feeling relieved, even though she didn’t yet fully grasp the significance of how monumental it was.
‘Hmm, her voice sounded excited though.’
The only thing that hinted at the impact of her ad was the voice of Park Hwan-soo on the other end of the phone earlier that morning.
He had said Ha-eun’s Sears ad had achieved something beyond just success. His words ended with a request for continued collaboration.
Well, anyway.
Ha-eun figured that as long as her ad didn’t have any negative consequences, she didn’t need to worry too much about it.
Though, the situation at the moment was already overwhelming enough to make Ha-eun feel a bit of relief.
Time flew by, and it was now the day of the Infinite Challenge Song Festival at the Gocheok Sky Dome.
The location was the waiting room inside the dome.
And the situation she was facing was...
“Do you know how many years it’s been since I’ve been friends with Ha-eun?”
“We’ve even been married. Don’t you think the queen should come out?”
An absolute morning drama.
‘...How did it end up like this?’
In truth, not even a rehearsal had been done yet, let alone makeup or costume changes for the performance.
In front of Ha-eun, the sudden formation of a rivalry between Yoo Seong-jae and Da-yeon didn’t seem to be an issue at first.
Both of them had come to celebrate Ha-eun’s Gocheok Sky Dome performance.
That was the official story, anyway.
However, when Yoo Seong-jae handed Da-yeon an unprepared bouquet and said, "Congratulations on the dome performance," that’s when things began to shift.
More specifically,
“Is it alright to take a photo before the rehearsal later?”
“Ah, yes.”
When Yoo Seong-jae and Ha-eun started setting up for a photo to upload on their Instagram,
Updat𝓮d fr𝙤m ƒгeeweɓn૦vel.com.
For some reason, Da-yeon, whose expression had been long and drawn out, suddenly wedged herself next to Ha-eun.
Flustered, Yoo Seong-jae initially took a photo with all three of them, but for some reason, Da-yeon didn’t leave afterward.
‘...Is one of them going to ask who likes who more?’
“You’re not going to choose me over the queen, right, wife?”
“Wife? Who’s calling who a wife?!”
In the end, a sudden love triangle centered around Ha-eun emerged.
Though Yoo Seong-jae was clearly joking, Da-yeon’s frown revealed it was all genuine.
After taking over ten photos with Da-yeon, Ha-eun was finally able to calm her down.
It was ironic, since Ha-eun had met Yoo Seong-jae far fewer times than Da-yeon, but it was Da-yeon who held a grudge against him.
Of course, this impromptu morning drama between the three of them was all captured by the cameras of the Infinite Challenge Song Festival.
In the future, it was going to be published as a story about the royal competition between the crown prince, Lee Hyun, and the queen, Yoon-si.
Anyway, it was time to go for the first rehearsal.
“You two, I’ll see you later!”
Ha-eun quickly fled the waiting room, almost as if escaping.
Though she was a bit concerned that the VIP seats given to Da-yeon and Yoo Seong-jae were next to each other, there was nothing she could do but ask them not to fight.