【Great news! "No Bait" wins an award at Cannes!】
【No Bait: Grand Jury Prize at Cannes!】
【No Bait, Ning Family's Strange Xiao He】
【Winning the Cannes Jury Prize again after 25 years!】
【No bait】
The news quickly reached China.
Fans hardly need to promote anything; various marketing accounts have already started their marketing efforts.
Only at this time do marketing accounts speak with a touch of refinement, making them less annoying.
And the fans, who had been holding their breath for a long time, finally stood up again.
【Congratulations, Brother Xiao! Congratulations on "No Bait"! Looking forward to a box office smash for "No Bait"!】
【As expected of a director with billions in box office revenue and a group of up-and-coming talented actors! Let's congratulate them on successfully bringing China back to Cannes!】
【Oh my god, I didn't even know what the Jury Prize was before, and now I realize we've only won it twice so far! This is our third! I really have to give Director Ning a big thumbs up!】
【Director Ning, you said you'd just make a casual film and aim for the box office, right? Turns out you actually pulled it off?】
【Tsk tsk, they were just lucky. The entries in recent years haven't been particularly outstanding, and this year's film market is also quite sluggish. "No Bait" only succeeded because they had no other competitors. If it were a few years ago, would "No Bait" even exist?】
【Oh right, some people are practically oozing sourness. You only see this year's decline, but didn't you notice who the chairman of the judging panel is? This well-known "artist" loves nothing more than romantic, artsy works, and what happened? Why did "No Bait" win, while some other works didn't? Maybe they really offended the judging panel's eyes...】
【Haha, that's hilarious! Comparing the past with the present, you're quite the expert.】
【Who orchestrated this whole thing? They should come out and slap themselves in the face.】
【Deliberately releasing information at the most crucial time for "No Bait," and now? Speak! Do you dare look us in the eye? You've been secretly filming other people's children and leaking their photos. Where is some of your humanity? Where is your morality? Where are your awards? Oh, none of it.】
【Haha, don't cry, don't cry. You all benefited from the fame of "No Bait." Without that self-destructing truck charging forward, many people outside wouldn't even know the name "No Bait." Now, the pre-sale box office for "No Bait" is skyrocketing. Tell me, aren't you upset?】
【Tsk tsk, so people shouldn't easily harbor malicious intentions, otherwise they'll end up with nothing.】
...
An apartment building in Beijing.
Ding Wanyu looked at the situation online and a hint of joy appeared on her face.
"Very good."
As she watched the spirited cast and crew of "No Bait" on the television screen, a weight finally lifted from her heart.
Fortunately, her situation did not affect the award-winning performance of "No Bait".
Fortunately, all their efforts paid off...
A little boy popped up beside her, his eyes shining as he pointed at the screen in front of him: "Mommy, Mommy, they're so amazing!"
Ding Wanyu smiled, looked up and ruffled her son's hair, her tone gentler than ever before: "Do you like your older brother and sister? I'll invite them to our new house later, okay?"
A child's eyes are always clear and moist, like crystal grapes, making people feel tenderness and affection when they see them.
Hearing his mother's words, he nodded like a little adult, holding the toy car in one hand and resting his chin on the other, thinking about the question very seriously: "Of course I can, but my extra toy car broke. Can I use my New Year's money to buy another one later? Then I can invite them to play together."
Ding Wanyu was both amused and exasperated: "Of course!"
She pointed to the young man who flashed by in the camera's view and whispered, "Did you see that guy? He's an incredibly talented young man, an excellent actor and a superb race car driver."
"Wow--"
The child's eyes widened, filled with admiration: "I want to be a race car driver too!"
"Okay, then you must get along well with your older brothers and sisters."
"Yay!"
-
Both domestically and internationally, there was a joyous atmosphere. When Xiao He and his group returned from Cannes and landed in Beijing, they were greeted by a large group of media.
Ning Jiaqi's smile never faded, but he didn't say much to the media who surrounded them. He simply held up the microphone and said proudly, "There are only a few days left until the May Day holiday. We welcome everyone to go to the cinema to watch 'No Bait.' It is our honor, and we hope that these young people can continue to work hard and move forward with new motivation!"
Thank you everyone!
He handed the microphone back to the reporter, and his bodyguards separated the people. Xiao He and his group naturally followed the bodyguards and left the airport smoothly in a car.
For the next period of time, online discussions about "No Bait" did not stop.
With its Cannes award and strong self-promotion, "No Bait" has generated a lot of interest among netizens, and many bloggers have started betting on it, predicting it will be the box office champion during the May Day holiday.
Among them, "No Bait" undoubtedly ranks the highest.
Although some people have started to predict the film's failure in advance, and have sarcastically suggested that "No Bait" is a marketing-driven film with nothing to offer but marketing, such comments are not worth worrying about before the outcome is finalized.
...
Time flies.
May Day is finally here!
Tiger stood in front of the movie theater, clutching the four movie tickets he had already picked up, and waved at the camera: "Family, I'm at the movie theater now, ready to challenge myself to watch all four movies released during the May Day holiday in one go: 'No Bait,' 'No Escape,' and so on..."
Tiger finished explaining his plans for the day, then smiled and shook the movie in his hand, saying in a playful tone: "I'm sure many of you already know about 'No Bait.' It just won the Jury Prize at Cannes, and director Ning Jiaqi also won the Best Director Award for it. Many people on the internet are very curious about this work, and I'm no exception, haha."
He showed the camera the time on his phone: "So I immediately scheduled 'No Bait' for the morning so that I could be the first to see its content. There are about twenty minutes left before the movie starts."
Tiger turned to the side, letting the camera scan the surroundings, and continued, "There are a lot of people here at this hour. It seems like many of them are here to see 'No Bait.' I hope 'No Bait' can bring everyone a lot of surprises."
He paused deliberately before continuing, "Actually, Xiao He is a really good actor. I remember it was about two years ago, also during the May Day holiday, when I watched 'Killing Life,' I always thought Zhu Laosan in it was really scary, and I was very impressed with Xiao He's acting. This time, watching the trailer for 'No Bait,' it seems to be a crime drama as well? I think Xiao He's portrayal of this kind of villainous role is really unique, and I'm quite looking forward to it. Moreover, this should be Xiao He's first film where he carries the box office alone. I wonder if Xiao He can hold his own; let's wait and see!"
Driving box office revenue and viewership is, frankly speaking, an opportunity to formally prove one's value to the market and demonstrate one's box office appeal.
Tiger thinks Xiao He has great potential. At least from the perspective of a "passerby" who doesn't follow celebrities, Xiao He's acting skills and past roles are the most trustworthy in the entire May Day film market.
It remains to be seen whether Xiao He's performance will prove his abilities.
"Besides 'No Bait', there is another film that participated in Cannes this year, namely 'No Escape' directed by Sun Gong."
Tiger Brother then changed to another movie ticket and said to the camera: "Don't be fooled by the name, it sounds like a suspense movie, but it's actually a romantic drama. However, as longtime viewers know, my brother Tiger Brother dislikes dramas the most."
"But since it was selected for Cannes and won an award, I have to come and see it for my audience and make a list of the best and worst films during the May Day holiday."
"If you're interested, please follow and bookmark this page. I'll work harder and try to release the latest summary video tonight."
By the time Tiger had finished editing the recorded video as he entered the theater, the movie was about to start.
Tiger sent the video he had just filmed to his various accounts and platforms, then looked up and watched the familiar dragon logo move across the screen.
The moment the image fades «N.o.v.e.l.i.g.h.t» away, it shows waves lapping against a beautiful sandy beach.
The beach was covered in golden sand, and the heavy twilight stretched across the distant sky.
The whole world seemed to consist only of the beautiful scenery before my eyes and the waves on the coast.
Suddenly, the sound of a lighter was mixed in with the sound of waves crashing.
It looks like someone off-screen lit a cigarette—