Chapter 726: Data Report
Translator: Nyoi-Bo Studio Editor: Nyoi-Bo Studio
Manager Wu sighed, “My colleague told me that this was the decision of Mr. Xu and Mr. Yan. They talked with her face to face, and they wanted to give all the resources for promotion to Broken Continent. I have discussed this with them, but it’s a decision that can’t be changed.”
Guo Qingchen didn’t want to listen to Manager Wu’s excuse. On second thought, he realized that Manager Wu was merely a department manager who didn’t have much power. It was just a waste of time to argue with him.
Guo Qingchen ended the call with Manager Wu and directly contacted Xu Dashi.
“Director Guo,” Xu Dashi answered the phone politely. He didn’t pretend that he didn’t know it was a call from Guo Qingchen.
“Mr. Xu.” Guo Qingchen was much more polite to Xu Dashi. “Is it convenient for you to talk on the phone now?”
“Yes, go ahead,” Xu Dashi said.
“Well, I’ll cut to the chase,” Guo Qingchen said, “I just heard that both Broken Continent and Nine Heavens have entered the warming-up stage in Kefeng. But the promotion of Nine Heavens is much worse than that of Broken Continent. Doesn’t Nine Heavens deserve it? Why has its promotion been reduced to such a low level in Kefeng?”
Xu Dashi was actually quite displeased with Guo Qingchen. After all, Tan Mo had no intention of changing the schedule of Nine Heavens from the very beginning. Since Manager Wu and Guo Qingchen both felt that Broken Continent was definitely not as popular as Nine Heavens, Tan Mo would let the two series compete with each other and make them admit their defeat.
However, this was all Tan Mo’s plan. Guo Qingchen did not know what she was thinking. He didn’t want to make compromises. He even wanted to do something to make Broken Continent a total failure. He just didn’t want to concede defeat.
Xu Dashi surely knew that Guo Qingchen was in cahoots with Manager Wu. If Guo Qingchen was willing to take the initiative to postpone the release of Nine Heavens and avoid Broken Continent, the two series might have a win-win opportunity. And Kefeng Films would also offer the best promotion to Nine Heavens.
As Tan Mo said in the first place, if the two series were to be broadcast separately, the biggest beneficiary would be Kefeng Flims.
However, Guo Qingchen insisted on setting the release date of Nine Heavens the same as Broken Continent. Even at the meeting that day, his attitude was arrogant and annoying.
But of course, it was still up to Kefeng Flims to decide when to broadcast it.
Xu Dashi also had the final say to decide whether to postpone Nine Heavens. It was useless that Guo Qingchen was not satisfied with this decision. After all, his attitude irritated Tan Mo.
That’s for sure. Xu Dashi had to do as Tan Mo said. Anyway, she was the girlfriend of his boss. Therefore, he thought Guo Qingchen was the one to blame. If Guo Qingchen hadn’t taken the initiative to cause trouble, this awkward situation wouldn’t have existed here. How did Guo Qingchen have the guts to ask him about the promotion of the platform?
“Director Guo, I understand your feelings. It’s just a coincidence that the two series collided. I’m afraid that there’s nothing we can do about it. There has to be a slightly weaker promotion for one of the two series. We’ve done our best to make them equal. But there’s no other way,” Xu Dashi said.
How could Guo Qingchen not understand what Xu Dashi meant?
Xu Dashi was just about to say out loud that If Guo Qingchen had postponed Nine Heavens earlier, there wouldn’t have been so much trouble.
Guo Qingchen was so angry that his chest hurt. He clutched his chest for a while, wondering why Tan Mo didn’t postpone Broken Continent.
“Mr. Xu, I’m not the only one who cares about the popularity of Nine Heavens. Gao Qiongyu and Li Hanfei are so famous, but now their new series is being unfairly treated in Kefeng Films. The fans will also make a fuss,” Guo Qingchen said, “I’m not trying to scare you. I mean, just check the comments on Weibo. The fans are complaining.”
Xu Dashi pretended to sigh. He said, “What can I do? Nine Heavens is produced by Kefeng, but so is Broken Continent. Nine Heavens has Gao Qiongyu and Li Hanfei, but Broken Continent has Guo Shaoyu. Guo Shaoyu has been in the entertainment industry for a much longer time than Gao Qiongyu and Li Hanfei. Back in the days when modern technology was not so advanced as today, he was the most famous star in this country. After so many years, his fans have increased a lot instead of decreasing. Don’t be fooled by the fact that his fans on Weibo are not as active as other fans or they didn’t join in the Sper Topic on Weibo. They are willing to pay for him. Kefeng has got a very comprehensive report of market data. The brands he has endorsed are all of the high quality, ranging from international brands to famous domestic patriotic brands. Moreover, the purchasing power of his fans was very strong. Every time a product or a gift box related to him is released, his fans will buy it. As for the others...”
Xu Dashi smiled. “Perhaps you don’t know this industry as well as I do. I’m a businessman, and I know it well. To be honest with you, Kefeng has a report, which indicates the data of all the famous stars’ fans’ purchasing power.” Xu Dashi said.
Gao Qiongyu had a lot of fans, but her fans seemed more interested in her career. They watched her every day to see when she would join the crew and shoot a movie. After a movie was finished, they would check her next schedule. If she didn’t join the crew, two or three months later, they would criticize her on the Internet. If her fans were not satisfied with the movie she starred in, they would also scold her.
However, when it came to spending money, they were not as enthusiastic. As for pre-viewing, it was impossible for them to spend money. In the fans’ group chat, everyone was not willing to pay for her series alone.
They gathered their money together and paid for one account of the Kefeng platform. Then, they shared the account. After watching it, they would choose to watch the free episodes in the front to increase the number of views for the series.
In this way, how could Kefeng earn money from Gao Qiongyu?
Some merchants didn’t know the truth in the first place. Seeing that Gao Qiongyu has a lot of fans, they asked her to endorse them. However, when it came to selling the goods, they realized that the sales were far from as good as they looked.
Her fans were not willing to buy the product she endorsed.
After being fooled once, these merchants didn’t want to continue their contracts with her. That was why Gao Qiongyu had no long-term endorsement contracts, except for one skincare brand, which was the result of her agent’s great efforts.
As for Li Hanfei, the situation became even worse. Although he ranked high in Super Topic, and he also had lots of fans, he endorsed lots of obscure brands, which were not familiar to people. So far, he had not endorsed any high-profile brands, let alone international brands. Moreover, the productions he endorsed were all from a single category of the brand, not all the products of the brand.
The purchasing power of his fans was also very weak. The sales of the products he endorsed might look high, but in fact, some of the gift box products were clearly for the fans.. Most of them were bought by his studio, in case the sales volume was not good, which would affect his signing of the brands in the future.
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